content marketing gold coast

WHAT IS CONTENT MARKETING?

Content marketing is all about unique content – creating valuable, consistent and relevant content online to raise brand awareness, attract more customers and increase profits.

  • Build Authority – Increase relevance in your industry
  • Improve SEO – More content means more keyword leads
  • Increase Traffic – More visits leads to more conversions
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Build leads and trust with content marketing

Valuable, high-quality opportunities

You have probably heard the saying, “Content is king”. Well, it is true.

Your online content goes a long way towards improving your business – both on a short and long-term basis. However, it has to be valuable. If you have not yet invested in content marketing, it may be because you are not aware of the benefits.

THE BENEFITS OF CONTENT MARKETING

  • More on-site content

The more time and energy you put into it, the more content you will have on your website. This will compel your customers to stick around, build their trust and give them an opportunity to become more familiar with your brand. This, in turn, will boost your conversion rates.

  • Higher visibility in search engines

Each time you post something new, a new page from your website will be indexed by Google. It is true that the number of pages does not always correlate with traffic. However, high-quality indexing gives your site more opportunities to rank more queries. Targeting longtail keywords will help customers find you.

  • Higher domain authority

When you write more high-quality content, you increase your domain authority, relevance, trust and expertise. When these materials attract inbound links from credible external sources, your domain authority will increase. The higher the authority of your domain, the stronger your search ranking. This means that quality content equals organic traffic.

  • More social traffic and even more followers

For increased exposure, syndicate all content on social media. When you do this, your audience will be more inclined to share your content. Your followers will also increase. People are more likely to share valuable articles, so it is important you provide this value to your followers. In the long run, you will earn more traffic to your website from social sources.

Content is imperative, but it requires time, commitment and professionalism. If you want to get the best out of content, it’s important to engage the services of a professional. Without this, you’ll be throwing your efforts against a wall.

At IKBK we can help you determine the best approach for your content strategy.

WHAT’S INCLUDED WITH A CONTENT MARKETING SOLUTION

  • Content Marketing Strategy – Complete planning and execution plan
  • Content Marketing Measurement – Measure and develop further leads
  • Content Creation – Creation & implementation

CONTENT WE CAN HELP CREATE

  • Website Content

  • Blogging
  • Visual eBooks
  • Video Content
  • Photography
  • Email Marketing
  • Social Media Content
  • Infographics
  • Case Studies
  • Press Releases
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DIGITAL MARKETING SERVICES

WHAT WE OFFER WITH OUR SERVICES

Remember; content is king.

At IKBK, we will work closely with you to understand your business, products, potential customers and competitors to present you the best digital marketing solution.

We also encourage our clients to take advantage of our IKBK Digital Marketing packages. Although each service in our digital marketing offering plays a significant role in bringing your brand or business to market, it is when they all come together that you will see your business or brand shine online.

With each of our packages, we also include a free Digital Marketing Dashboard. With its simple interface, this dashboard is easy to use, drawing in all of your data from your social media accounts, Google Analytics and Google Webmasters. It also provides a handy website audit to give you total transparency on how your keywords are ranking, what users are looking for and ultimately provides a structure to grow your brand or business.

At IKBK, we are here to build partnerships for the long term. Contact us today to find out how we can kick some goals together!

IKBK – Your Content Marketing Gold Coast specialists

Interested in any of our services?
CALL IKBK for a FREE consultation!
– 1300 651 443 –
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